About

Crossmedia Buzzfeed | David H. Deans

Crossmedia (also known as cross-media, cross-media entertainment, cross-media communication and transmedia) is a media property, service, story or experience distributed across media platforms using a variety of media forms. It refers to the journey or linkages across devices and through forms and is most evident in branded entertainment, advertising and interactive games.

News Wire Editor and Moderator

David H. Deans — Technology, Media, Telecom analyst, consultant, columnist and Digital Marketing practitioner. David is the founder of GeoActive Group USA

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